Bay has once again been crowned Malta’s number one radio station.
Official research shows Bay increased its audience this summer with an impressive reach of 25.9%.
The independent survey was carried out in July 2019 and commissioned by the Broadcasting Authority.
It shows that Bay continues to dominate radio listening in Malta, reaching more listeners than five other radio stations – Vibe, Smash, Magic, Net FM and XFM – all put together.
Bay Breakfast with Daniel and Ylenia was also confirmed as Malta’s most favorite radio show. Meanwhile, the 89.7 Bay Drive with Pierre Cordina has claimed top spot in its time slot, making it Malta’s most listen to drive time show. The station also dominates all age groups under 50.
In a statement, a spokesman for the Broadcasting Authority said: ‘ 89.7 Bay attracted the largest amount of radio listeners with 25.9% followed by One Radio on 16.5%.’
Station Manager, Andrew Zammit stated “This is an incredible result for 89.7 Bay and the hard working team behind it. We are truly proud of these amazing figures. A massive Thank you to all our loyal listeners for their continuous support!!”