Want Your Brand Heard Across Malta?

Let’s Make It Happen!

We’ve got over 70,000
daily listeners in Malta on
89.7 Bay.

Get heard. Get noticed. Get results with Bay.

89.7 Bay is Malta’s most listened-to radio station, putting your business in front of the country’s largest daily audience. As part of the Bay Network, your brand also benefits from the extended reach of Bay Easy 100.2, together connecting you with over 114,000 listeners every single day across Malta and Gozo. Whatever your message is, 89.7 Bay offers tailored advertising packages designed to help you reach the people who matter most: your future customers.

Our Audience

Our Listenership Demographic

When you advertise with us, you’re joining Malta’s number one hit music station. Our listeners span all age groups and backgrounds, from the energetic to those who enjoy  great company and music. They trust us to soundtrack their mornings, afternoons, and weekends; so your brand message becomes part of their daily routine. Be part of Malta’s favourite shows: Bay Breakfast, Bay Drive, Bay’s Top 40, Club Culture and more.

Bay Digital: Social-First, Story Driven

Bay Digital creates standout social media content that gets noticed and gets shared. From viral reels to  partnerships and branded campaigns, we craft content that entertains and resonates. Whether it’s TikTok, Instagram, or Facebook, we make sure your brand stays in the feed and front of mind.

Got an idea? Let’s bring it to life.

What Our Clients Have to Say?

Hear From Our Clients

Got Questions?
We've Got Answers.

How long should my radio ad campaign run on 89.7 Bay?

The ideal campaign length depends on your goals and budget, but most effective radio ad campaigns run for at least 4 to 6 weeks. This allows enough time to build awareness, reach your target audience multiple times, and see measurable results. We can also tailor the duration to fit your specific needs and marketing calendar.

Yes! We offer full support with radio ad scriptwriting and radio ad production in Malta, including voice talent, editing, and professional sound design to ensure your ad sounds polished and effective. 

Absolutely. In addition to on-air campaigns, 89.7 Bay offers digital advertising through our website and social media making it ideal for brands looking to expand their reach online. 

Yes. Whether you’re advertising to youths in Malta through 89.7 Bay or reaching a broader, easy-going audience via Bay Easy 100.2, we’ll help tailor your campaign to connect with the right listeners. 

We offer several ways to enhance your brand visibility in Malta: 

  • Logo Integration – Feature your logo on our digital platforms and promotional materials. 

  • Digital Exposure – Get banner placements and mentions on our website and social media. 

  • Product Placement – Seamlessly showcase your products within our shows. 

  • Competitions & Giveaways – Engage listeners with branded contests that drive interaction. 

    These are just some of the ways we can boost your brand. If you have an idea, feel free to get in touch. We’re always happy to explore it with you.

Ready to Get Started?

Let’s get your brand on air! Whether you want to advertise on 89.7 Bay, need help with ad production, or just want to chat about your options, email us on [email protected] or call us on +356 2371 0800